Engage Digital

logo-150x150 Article by: Race Engbar
September 2014

Callout Extensions Are Out of Beta

Early in September, Google rolled out to the public a new type of ad extension known as callout extensions. Similar to sitelink extensions, callouts allow advertisers to show additional text with their Google search ad; unlike sitelink extensions, callouts aren’t clickable, and should be used to encourage users to click on either the ad itself

chopped Article by: Katie Colleton
September 2014

Chopped! Geary LSF Edition

Creativity. Dedication. Time management. Team work. These are all essential ingredients for a successful digital advertising agency. Read More…

Back to school Article by: Levi Eli
September 2014

Three Lessons from Back-to-School 2014

It’s back to school time! For many brands, this is one of the biggest seasons of the year. 2014 is no exception – with a digital twist. Read More…

Close Variants Article by: Geary LSF Admin
September 2014

Close Variants Now the Standard For All Keyword Match Types

Around 7% of all searches on Google are misspelled. This means, if you don’t have your keywords set to include misspellings and close variants, you’ve been missing out on a lot of potential clicks! Read More…

checklist Article by: Daniel Laury
August 2014

4 Things You Should Know About Paid Media

If you want your message to be seen quickly by a specific audience, Paid Media is the right channel for you. Online advertisers in many industries have found that Paid Media is a key factor for growing their businesses. Paid Media initiatives such as display advertising, paid search marketing and sponsorships allow you to reach

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